Manotick BIA Unveils New Logo
By Kelly Belair, Manotick BIA
Spring is in the air! With the new season upon us exciting things are in the works with the Manotick Business Improvement Area.
We are thrilled to launch our new brand for the Manotick BIA. After months of planning, a final concept was presented to the board of directors at the board meeting on March 8th. The board voted and approved the new logo and we are looking forward to rolling out our new brand over the next while.
Our logo needed to be versatile, recognizable and legible when it’s as small as an Instagram profile picture to as large as a billboard. The logo needed to be heritage but with a modern look and feel.
Colours were selected to evoke a heritage feel, a sense of warmth and friendliness. Clean, classic colours that are dynamic in combination.
Our previous logo was designed in the 1990’s, so we are excited and ready for this change!
The m is strong and single-focused, it will become the symbol of Manotick and recognizable from a single glance.
A clean-cut, simple logo is more modern, versatile and will stand the test of time. We can easily update the background for different events and time of year. In the long term, the font could be updated for future preferences without losing brand recognition.
Stay tuned as we incorporate the new brand, beginning with our first event of the year, Spring Fling on April 20th.
Speaking of Spring Fling, we are also pleased to announce a collaboration with the Manotick Art Association and their upcoming Inspirations Art Show and Sale. The Inspirations Art Show draws hundreds of visitors to our village every spring and we thought why not combine forces with the MAA and host our Spring Fling event on the same weekend. The Inspirations Show and Sale takes place on Friday, April 19th through to Sunday, April 21st at the Manotick Curling Club.
Spring Fling, Where Inspiration Blooms, will take place on Saturday, April 20th from 10am to 4pm.
Feast your eyes with art, your ears with music and your taste buds with festive spring menu items at our various cafes and restaurants. Partake in in-store specials, sampling and giveaways.
For all the details visit www.manotickvillage.com/springfling.
